Your website is your hub
Advertising is momentary. Content posted to Facebook slides down to nowhere. Twitter is now called “X” or something. TikTok may or may not be banned.
Meanwhile, your website is at everyone’s fingertips all day and all night.
Your website communicates worldwide. It tells your story 24/7 with the words and visuals you choose. It delivers your essentials to potential customers when they are searching.
A website can serve as your receptionist, your sales rep, a landing net, a catalog, a point of sale, a press agent, a feedback tool, and more.
How can your website be better?
Thinking about your website — the impression it gives visitors and the functions it performs — how can it be improved?
- Is the graphic design clunky or stale?
- Does your website display outdated information?
- Does it look funny on a smartphone?
- Are there broken links or images that don’t load?
- Does your text contain gibberish?
- Do competitors’ websites look or work better than yours?
Is your website doing all it can?
You can have a real website
You don’t have to settle for a generic template, a cookie-cutter cubbyhole on some website mill, or a weird guess generated by AI.
- You can have a website that impeccably conveys your brand, position, benefits, and everything you offer.
- You can have a website that incorporates whatever pieces of functionality you need — custom forms, calculations, specific analytics, etc.
- You can have a website that’s can grow and adapt as necessary to quickly reflect changes in your business — like new services or new personnel — or in the world at large, from road closures to pandemics.
Employing brilliant tools to reach your people
My name is Mark Czerniec, and I love combining words, images, and graphic design using the amazing tools available today to communicate with people.
In my 28 years of designing websites, I have learned some things about this medium — and I continue to absorb new developments every single day.
If you would like to connect with your audience through a custom website, I can either help you, point you in the right direction, or at least answer some questions.
We should talk.
The best web designer for your project
WordPress web designer
Although I learned to write HTML by hand when I started out, most of the websites I design these days are built in WordPress, a top-rated, polished, and adaptable platform.This ensures that the technology running your website will stay up-to-date — and that its workings will use components accepted by the vast WordPress community instead of a custom mystery solution understood by only one coder.
Milwaukee, Racine, and Kenosha, Wisconsin
I have designed websites for clients in other parts of the United States, but most of the small businesses I work with are in southeastern Wisconsin — the greater Milwaukee, Racine, and Kenosha areas.
Business owners tell me they like having someone nearby who can meet with them in person, pick up materials, take photos, or shoot videos.
Single point of contact and execution
Some web design companies delegate projects to behind-the-scenes teams of entry-level or offshore workers, then bill their clients for hours of coordination between these departments.
Working with me — a solo freelancer — means you are always talking to the web designer who is personally executing your project.
SEO incorporated throughout
SEO — search engine optimization — means including clues in your website that can help search engines like Google understand what you’re offering, and feature you in the results when prospective customers search.
I include careful consideration of SEO and Local SEO at every step along the way in designing your website, to help improve its ranking going forward.